Alex Bailey

Alex Bailey

Author, thinker, and trusted voice

Alex is the author of Rapid Reculturing, a practical, evidence‑based challenge to how leaders think about culture change in a disrupted world.

She writes extensively on the human experience of work – for leaders, boards, women in leadership, public servants, and those carrying responsibility for others – and regularly contributes to industry publications and national media, including The Observer.


Keynote speaker for leaders under pressure

Alex is a sought‑after global keynote speaker, known for her passionate delivery, sharp insight, and ability to connect deeply with senior audiences.

She speaks on:

  • Human leadership under pressure
  • Culture change that actually sticks
  • Wellbeing and performance in demanding environments
  • The future of work – and the tension between speed, technology, and humanity

Alex is equally at home delivering keynote talks, chairing C‑suite panels, or facilitating high‑stakes conversations where trust, nuance, and judgement are essential.


Where psychology meets real leadership

Alex works at the intersection of leadership, culture, and decision‑making – grounded in evidence‑based organisational psychology and shaped by more than 20 years at board and executive level.

She helps leaders:

  • Make better decisions under pressure
  • Understand the human dynamics behind performance and behaviour
  • Lead through change without losing trust, energy, or purpose
  • Bring clarity to complexity – especially when the answers aren’t obvious

Alex is known for asking the questions others avoid, and for helping leaders see what’s really happening beneath the surface.


Trusted where leadership really counts

Alex is trusted by senior leaders across FTSE and global blue-chip organisations, as well as by the most senior levels of central government.

Her work spans:

  • Oil and energy, financial services, technology, media, engineering, and professional services
  • Government, including defence, policing, justice, transport, and national infrastructure

Leaders rely on Alex for a clear, grounded understanding of the human dynamics at play when decisions carry reputational risk, public scrutiny, policy consequence, and political pressure.


Founder, CEO & Belief

Alex is the Founder and CEO of Bailey & French, the award‑winning global leadership consultancy she built from scratch. Under her leadership, the firm delivers work across every region of the world, pioneering the practical application of psychology to everyday leadership and organisational challenges.

Above all, Alex believes humans are capable of far more than they imagine.

Her work helps people and organisations break through perceived barriers, reconnect with their capacity to adapt, and realise potential – often far beyond what anyone thought possible.